Brazil govt orders Apple to stop selling iPhones without charger


By MYBRANDBOOK


Brazil govt orders Apple to stop selling iPhones without charger

Brazil’s government ordered Apple Inc to stop selling iPhones without a battery charger in the country, claiming that the company provides an incomplete product to consumers.

 

The Justice Ministry fined Apple with $2.38 million and ordered the cancellation of the sale of the iPhone 12 and newer models, in addition to suspending the sale of any iPhone model that does not come with a power charger.

 

In the order the ministry argued that the iPhone was lacking an essential component in a “deliberate discriminatory practice against consumers”. “We have already won several court rulings in Brazil on this matter and we are confident that our customers are aware of the various options for charging and connecting their devices,” Apple said.

 

Apple stopped providing chargers with iPhones from its iPhones 12 series in 2020 which would continue in after models as well. Apple argued that this move is a major effort to reach its environmental goals and reduce carbon cost.

 

The authorities rejected Apple’s argument that the practice had the purpose of reducing carbon emissions saying that there is no evidence of environmental protection from selling the smartphone without a charger.

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