Alok Sharma  
Director – Channels,  India &  SAARC, 
Autodesk

Brand Roadmap 2022
Autodesk is committed to continually evolving and improving practices to earn customer trust in handling their data. In doing so, it tries to innovate and create data-driven opportunities and solutions that are beneficial to customers and consumers. Autodesk technology spans many industries - from greener buildings to cleaner cars, smarter factories to more giant blockbusters, Autodesk technology is used by millions of people to design and make things that impact billions of lives.

Progress demands that we work within our business, in partnership with our customers, and across our industries to advance a more sustainable, resilient, and equitable world. We focus our efforts to advance positive outcomes. These impact opportunity areas are derived from the Sustainable Development Goals and have been focused through a multipronged process to align the top needs of our stakeholders, the important issues of our business, and the areas we are best placed to accelerate positive impact at scale. We aim to empower our customers to apply design and make technology to today’s most pertinent issues & accelerate industry transformation through cross-sector collaboration & by catalyzing innovation between and beyond our industries.

The pandemic has demonstrated that we need to be flexible, agile, and be able to adapt quickly as things unfold. The most important thing has been to stay connected with our channel eco system and retain those strong relationships we were able to build prior to the pandemic. Leveraging technologies during this period, moving to cloud offerings enabling a smooth remote working transition, as well as the benefits of a common data environment are all things that have driven new relationships. Our partners understand the importance of working closely with customers and understanding their workflows better, which enables them to offer better solutions and service offerings. 

Customer Experience Strategy
Autodesk has kept a close eye on how the world has evolved in the last year, and the impact that the pandemic has had on industries. The company has built a robust and resilient subscription business which has provided flexibility and is now focused on its Cloud offerings solutions that have allowed customers to not be impacted by the shift to working from home.

Autodesk is building a platform to enable data to flow and will also extend its cloud services to connect data experiences across solutions, igniting a new developer ecosystem that will power new types of growth. Undeniably, the largest opportunity to create a positive impact at scale is by supporting Autodesk’s customers in automating complex processes. Cloud solutions and connected data environments fuel innovation—across technology, processes, supply chains, and industries. And this opportunity is growing exponentially.
To support its customers in this journey as part of its overall business strategy, Autodesk acquired cloud-based product lifecycle management and product management solutions provider Upchain; water infrastructure design company Innovyze and AI and generative design platform vendor Spacemaker. In addition, on March 24 2022, Autodesk has signed a definitive agreement to acquire The Wild, a cloud-connected, extended reality (XR) platform.
In December 2021, Autodesk announced that it is acquiring ProEst, a cloud-based estimating solution that enables construction teams to create estimates, perform digital take-offs, generate detailed reports and proposals and manage bid-day processes.
Complementing Make In India

By 2050 there will be close to 2 billion of us who will call India our home. 130,000 people are joining the middle class each and every day. And along with this growing population comes a growing demand for housing and supporting infrastructure like hospitals, schools etc.

The construction sector has seen an increased acceptance of digital construction solutions. To meet this enormous demand, the industry needs to rely on technology, particularly given increasing labour and skills shortages. A digital tool changing the way we design, plan, construct and operate buildings is building information management (BIM), an intelligent 3D model-based process that gives industry professionals the insight and tools to manage projects faster, more economically and with less environmental impact. With BIM, every aspect of a building can be modelled in 3D digital space before land starts to be developed – from the power grid system to the architectural plans, and even in the way it will be used.

Automation will increasingly be an essential tool for designing around shortages of materials and skilled workers, helping ease design-labour challenges and supply-chain gridlock. An Autodesk customer, Decathlon, for example, is now using AI to design and manufacture its performance bicycles more efficiently, making them lighter, more durable, and faster while slashing design-phase emissions.