Fitbit - An Emblem of Healthy and Active life
By MYBRANDBOOK
Fitbit- The sum of our life
Whether it’s our first effort of walking to work or running to the last mile, between the first ties and finishing lines lays the fitness. Every bit of an effort counts and makes a big impact in people’s life as fitness is the sum of our life. This is the core idea on which Fitbit was built on.
We are a passionate team dedicated to health and fitness who are building products that help transform people’s lives. While health can be a serious business, we feel it doesn’t have to be. We believe you are more likely to reach your goals if you are encouraged to have fun, smile, and feel empowered along the way.
Fitbit helps people lead healthier, more active lives by empowering them with data, inspiration and guidance to reach their goals. A wearable brand, Fitbit designs products and experiences that track and provide motivation for everyday health and fitness.
Fitbit products are sold in over 45,000 retail stores, in 86 countries around the globe. Powered by one of the largest social fitness networks and databases of health and fitness data, the Fitbit platform delivers personalized experiences, insights and guidance through leading software and interactive tools, including the Fitbit and Fitbit Coach apps, and the Fitbit OS for smart watches. Fitbit Health Solutions develops health and wellness solutions designed to help increase engagement, improve health outcomes, and drive a positive return for employers, health plans and health systems
Fitbit for All
Knowing one size does not fit all in health and fitness, our wide variety of connected health and fitness devices enable tracking fitness at every level – everyday, active and performance. We empower our users to set their own health and fitness goals and give them the tools to help improve their performance to meet and exceed those goals.
We had recently unveiled Fitbit Versa, a modern, intuitive smartwatch at an approachable price. Fitbit’s lightest smartwatch offers a comfortable design and a new dashboard that simplifies how you access your health and fitness data. Advanced health and fitness features like 24/7 heart rate tracking, onscreen workouts, and automatic sleep stages tracking meet smart features like quick replies on Android, wallet-free payments, and on-device music – all with 4+ days battery life.
The Forerunner
We were the first in the category, the first to introduce automatic, wireless syncing, and the first to provide an open API. Our algorithms have been the benchmark. Even now, when we have got industry-leading battery life and the thinnest, lightest GPS + heart rate device on the shelf—we are still just getting started.
Alok Shankar
Country General Manager-INDIA Fitbit Inc.
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