Patanjali withdraws plan to relaunch WhatsApp killer Kimbho app
By MYBRANDBOOK
Baba Ramdev led Patanjali Ayurved has hold off its plans to re-launch the ‘Desi Social App' - a WhatsApp killer chatting platform, Kimbho, after successive failed attempts. The App was launched as a trial version on August 15 with the promise of launching the complete version on August 27. Patanjali tied up with a Noida-based app making firm thereafter, but it didn't work out either. This is quite a big showdown as initially Kimbho was billed as a WhatsApp killer.
Acharya Bal Krishna, CEO and MD of Patanjali Ayurved said that the company wanted to launch an application with high security standards, but wasn't satisfied with the work. He added that the app has been shelved for now as Patanjali doesn't want to launch half-baked products.
The app was launched on two separate occasions in May and August, but failed to impress the security experts. The first version of the app was launched on May 30.
"Kimbho brings you closer to your friends and family via chat, multimedia, voice and video calling, video conferencing and collaboration features securely," the app description read on Google Play Store. But, it was taken down from the platform due to poor security, but only after launching the application twice and on both occasions it elicited disastrous reviews. The instant messaging platform was seen as India's answer to Facebook-owned WhatsApp, but suffered a major setback after the techie, Aditi Kamal, who was the brain behind Patanjali’s idea of launching the messaging platform, decided to part ways with the project.
A French security researcher, who tweets under pseudonym Elliot Alderson, had called it a ‘security disaster’. "This KimbhoApp is a joke, next time before making press statements, hire competent developers…! If it is not clear, for the moment don’t install this app," Anderson had tweeted.
"We appreciate your excitement over the official launch of Kimbho app. We inform you that trials, review, and upgradation is in process to make Kimbho most safe, convenient and secure Swadeshi app of your first choice," Bal Krishna tweeted in August, adding that the new date for the launch would be announced soon.
The new version of the app was launched on August 15 before its official launch on August 27. The company had claimed that this second version of the app included new features like private and video chat, video calling and will also allow the users to hold video conferences. Patanjali had said that all Kimbho sessions are end to end encrypted and the app was totally secure.
However, its launch was delayed as the company failed to fix the issues with the app, it once again got negative reviews from users who claimed that they were having trouble changing their profile pictures and also complained about the poor user interface.
The report quoted Bal Krishna as saying that the company is very occupied with other projects and doesn't have the time and resources to invest in Kimbho.
BREAKING NEWS
TECHNO TRENDS
Nazara and ONDC set to transform in-game monetization with ‘
Nazara Technologies has teamed up with the Open Network for Digital Comme...
Jio Platforms and NICSI to offer cloud services to government
In a collaborative initiative, the National Informatics Centre Services In...
BSNL awards ₹5,000 Cr Project to RVNL-Led Consortium
A syndicate led by Rail Vikas Nigam Limited (abbreviated as RVNL), along wi...
Pinterest tracks users without consent, alleges complaint
A recent complaint alleges that Pinterest, the popular image-sharing platf...
E-Magazine
TECHNOTAINMENT
Netflix adds 'Moments' feature for saving, sharing scenes from
Netflix has introduced a new “Moments” feature on its mobile app, whic
Jacqueline Fernandez come together with YouTuber Mr. Beast for
Jacqueline Fernandez has partnered with American YouTuber Mr. Beast to b
MOVERS & SHAKERS
Visa elevates Rishi Chhabra as new Country Manager for India
Rishi holds a Master’s in Industrial Engineering from The Ohio State Univ
Genesys welcomes Albert Nel as Senior VP and Regional Sales Le
Genesys continues to deepen its investment in the APAC region. Earlier this
OPEN YOUR EYES
INTERVIEWS
Alpha Max offers high end solutions in the network space to en
The vision at Alpha Max is to attain quality as the trademark and create a
Bolstering its commitment to help build a truly self-reliant B
CP PLUS is dedicated to spreading a sense of security to every corner of In
HOT PICK
SonicWall Launches TZ80: A Powerful Solution for Remote Office
SonicWall announced today the launch of the TZ80, a groundbreaking securit
Gigabyte X3D Turbo: A Gaming Revolution
GIGABYTE X3D Turbo Mode is a cutting-edge feature that unifies cores distr
MAKE IN INDIA BRANDS
PDRL - Passenger Drone Research Pvt. Ltd.
VERSA NETWORKS INDIA PVT. LTD.
TP-LINK INDIA PVT. LTD.
LAVA INTERNATIONAL LTD.
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Icons Of India : MADHABI PURI BUCH
Madhabi Puri Buch is the first-female chairperson of India’s markets...
Icons Of India : PRATIVA MOHAPATRA
Prativa is a transformational leader with an incredible breadth of exp...
ICONS OF INDIA : SHAILENDER KUMAR
Shailender Kumar is senior vice president and regional managing direct...
PARTNER SPEAKERS
PSU
STPI - Software Technology Parks of India
STPI promotes and facilitates the growth of the IT and ITES industry i...
IOCL - Indian Oil Corporation Ltd.
IOCL is India’s largest oil refining and marketing company ...
UIDAI - Unique Identification Authority of India
UIDAI and the Aadhaar system represent a significant milestone in Indi...
VIDEOS
Top 25 Brands
Global Indian industry
Indian Tech Talent Excelling The Tech World - Satya Nadella, Chairman & CEO- Microsoft
Satya Nadella, the Chairman and CEO of Microsoft, recently emphasized ...
Indian Tech Talent Excelling The Tech World - JAY CHAUDHRY, CEO – Zscaler
Jay Chaudhry, an Indian-American technology entrepreneur, is the CEO a...
Indian Tech Talent Excelling The Tech World - Thomas Kurian, CEO- Google Cloud
Thomas Kurian, the CEO of Google Cloud, has been instrumental in expan...
STARNITE AWARDS 2024
ITFORUM 2024
CMO of the Year
WOMEN LEADERSHIP
IMAGE GALLERY
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
