Chris Daniels, WhatsApp CEO speaks about security and business plans in India
By MYBRANDBOOK
If we want to understand the amount of money WhatsApp makes, we might fail to get the right answer. But yes, WhatsApp has a fantastic potential and it will be a significant amount of money in future. WhatsApp Status was redesigned last year to introduce images, videos, and GIFs in addition to textual posts. WhatsApp Status was redesigned last year to introduce images, videos, and GIFs in addition to textual posts, like Instagram Stories, which itself is ‘inspired’ from Snapchat Stories feature. Instagram injects advertisements in Stories when a user plays many Stories consecutively – WhatsApp is likely to follow the same pattern for advertisements.
"We want to keep WhatsApp the way it was built to be - a place for private conversations," said Chris Daniels, CEO - WhatsApp.
In a recent visit to India, Chris Daniels confirmed that WhatsApp Status will indeed serve advertisements to the users worldwide. The visit of Daniels to India was a part of the company’s plan of action to educate Indians on curbing the spread of fake news and misinformation. Daniels said that the company had already held discussions with Indian law enforcement officials this summer on ways to source the limited information that WhatsApp collects for solving and preventing crimes.
Daniels said, "Privacy and security are true hallmarks of our product, and we have no plans to change these safeguards." According to him, fighting misinformation is a "societal challenge" that requires action from technology companies, civil society, government and the users alike. "It's important to understand that WhatsApp messages are end-to-end encrypted and we do not know - and therefore cannot provide - the content or the originator of private messages."
Further Daniels said, “it is going to be primary monetisation mode for the company as well as an opportunity for businesses to reach people on WhatsApp.” However, he did not provide any specific timelines as to when the advertisements will finally arrive on WhatsApp. Secondly, the company is "working with the Digital Empowerment Foundation to conduct digital literacy trainings across 15 states" and has launched large-scale public education campaigns with tips on how to spot false news.
Daniels spoke about the company’s plans for monetisation after key people who left Facebook recently began justifying their exit on common ground. Brian Acton, one of the co-founders of WhatsApp, told Forbes that Mark Zuckerberg always wanted to make money from the app, which in turn would have undermined the end-to-end encryption on WhatsApp. “Targeted advertising is what makes me unhappy,” Acton said in the interview.
BREAKING NEWS
TECHNO TRENDS
Nazara and ONDC set to transform in-game monetization with ‘
Nazara Technologies has teamed up with the Open Network for Digital Comme...
Jio Platforms and NICSI to offer cloud services to government
In a collaborative initiative, the National Informatics Centre Services In...
BSNL awards ₹5,000 Cr Project to RVNL-Led Consortium
A syndicate led by Rail Vikas Nigam Limited (abbreviated as RVNL), along wi...
Pinterest tracks users without consent, alleges complaint
A recent complaint alleges that Pinterest, the popular image-sharing platf...
E-Magazine
TECHNOTAINMENT
Netflix adds 'Moments' feature for saving, sharing scenes from
Netflix has introduced a new “Moments” feature on its mobile app, whic
Jacqueline Fernandez come together with YouTuber Mr. Beast for
Jacqueline Fernandez has partnered with American YouTuber Mr. Beast to b
MOVERS & SHAKERS
Visa elevates Rishi Chhabra as new Country Manager for India
Rishi holds a Master’s in Industrial Engineering from The Ohio State Univ
Genesys welcomes Albert Nel as Senior VP and Regional Sales Le
Genesys continues to deepen its investment in the APAC region. Earlier this
OPEN YOUR EYES
INTERVIEWS
Alcatel-Lucent Enterprise Carrying a 100 year legacy ahead
A good amount of R&D works and global support services are operated out of
Bolstering its commitment to help build a truly self-reliant B
CP PLUS is dedicated to spreading a sense of security to every corner of In
HOT PICK
SonicWall Launches TZ80: A Powerful Solution for Remote Office
SonicWall announced today the launch of the TZ80, a groundbreaking securit
Gigabyte X3D Turbo: A Gaming Revolution
GIGABYTE X3D Turbo Mode is a cutting-edge feature that unifies cores distr
MAKE IN INDIA BRANDS
TAC SECURITY SOLUTIONS
NETWEB TECHNOLOGIES INDIA LTD.
TVS ELECTRONICS LTD.
BHARAT ELECTRONICS LTD.
EMINENT CIO'S OF INDIA
ICONS OF INDIA
Icons Of India : Dr. Sanjay Bahl
Dr. Sanjay Bahl has around four decades of experience in the ICT indus...
ICONS OF INDIA : VINAY SINHA
Vinay Sinha is the Managing Director of Sales for the India Mega Regio...
ICONS OF INDIA : SUNIL BHARTI MITTAL
Sunil Bharti Mittal is the Founder and Chairman of Bharti Enterprises,...
PARTNER SPEAKERS
PSU
IFFCO - Indian Farmers Fertiliser Cooperative
IFFCO operates as a cooperative society owned and controlled by its fa...
DRDO - Defence Research and Development Organisation
DRDO responsible for the development of technology for use by the mili...
BEL - Bharat Electronics Limited
BEL is an Indian Government-owned aerospace and defence electronics co...
VIDEOS
Top 25 Brands
Global Indian industry
Indian Tech Talent Excelling The Tech World - Lal Karsanbhai, President & CEO, Emerson
Lal Karsanbhai, President and CEO of Emerson, assumed the leadership i...
Indian Tech Talent Excelling The Tech World - Thomas Kurian, CEO- Google Cloud
Thomas Kurian, the CEO of Google Cloud, has been instrumental in expan...
Indian Tech Talent Excelling The Tech World - RAVI KUMAR S, CEO- Cognizant
Ravi Kumar S, appointed as CEO of Cognizant in January 2023, sets the ...
STARNITE AWARDS 2024
ITFORUM 2024
CMO of the Year
WOMEN LEADERSHIP
IMAGE GALLERY
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
